Category Archive:


How your brand can say THIS about you?

July 28, 2016

Whenever we look at companies with strong brands like Google, Coca-Cola, McDonalds, Facebook, and Nike their brand is strong. Each person who has interacted with these companies can associate some type of memory or has established some type of relationship with the company which allows the brand to become tangible and real. Creating…

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Five points to build an excellent service brand.

June 28, 2016

During my consulting days we always talked about having an impressive and over the top service; however, what does that mean? Over the last few months I have been working on the other side of the consulting life as a client. I have been working with several companies to help me build my…

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